How we work
Using credible research and our online store plug-in, Green Story increases a company’s consumer engagement and customer retention. Our system showcases your positive environmental and social impact through intuitive visuals and metrics.
We’ve done the research and this is what it shows: consumers want to buy sustainable products. With an average browse time of 7 seconds per product, what consumers need to make that purchase is trust and clear messaging on their positive impact. Green Story shows your customers the impact they make by buying from you, in a clear, relatable, credible manner. Our clients have seen their online conversions and retention double.
Step 1: Analyse
Using our algorithms, databases and your own pre-existing data, we calculate the footprint of your products or services. We analyse your supply chain and compare it against the industry to provide scientific, verifiable metrics on the positive impact your customers have by choosing you.
Step 2: Visualize
Once we have the complex scientific metrics, we make it easy to understand. The Green Story platform generates relatable visuals for your customers. Most consumers just take 7 seconds to scan an item, we want to make sure that they understand your positive impact in those slim 7 seconds!
Step 3: Engage
The visuals are great, but we go a step further. Through our customized interactive calculators, counters and widgets, we engage customers on your website. Customers can see the impact they make every step of the way and they get nudged to make a positive impact through you!
Interactive Impact Calculator
Post purchase impact email
Wholesale Reporting Platform
Real Time Sales Impact Calculator
Goal Campaign Implementation
Shopping Cart Integration
Social Media Sharing Button
Product Impact Metrics
We hear you're interested in sustainability
Your passion for a more sustainable world is the reason you’re here and we know you want to know more. Book a free walkthrough with us to hear how we can transform how your customers see your impact. Not ready for a meeting? Download a free ebook to learn more about marketing for sustainability!
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Set up a free one on one for a chance to find out how you can take your business and sales to the next level!